By Milcah Tanimu
Nigeria’s leading beverage manufacturer, Seven-Up Bottling Company, recently launched a new Supa Komando TV commercial that has resonated deeply with Nigerians. Featuring prominent brand ambassadors such as Dotun, the Energy Gad, Cross, Erica, Saskay, and the latest addition, Neo Energy, the ‘Fire On Naija’ TVC, unveiled on Sunday, July 28, 2024, carries a powerful message of hope and resilience in the face of challenges. This commercial not only highlights Supa Komando’s commitment to motivating Nigerians but also brings to light the inspiring success stories of its stars.
Oladotun Ojuolape Kayode, popularly known as Do2dtun The Energy Gad, embodies the “Fire On Naija” spirit through his relentless drive and unique talent. From his childhood passion for radio to becoming a celebrated on-air personality, Dotun has turned “Hype” into a commercial success, earning him multiple awards and solidifying his place as Nigeria and Africa’s No. 1 Hype Man & Media Dynamo. His journey is a testament to his resilience and the energy he brings to every endeavor, perfectly aligning with the TVC’s message of determination and perseverance.
Erica Nlewedim, affectionately known as Star Girl Erica, is a force to be reckoned with in the entertainment industry. Raised by her mother in Lagos, Erica developed a passion for acting and modeling early on, earning the Miss Photogenic award in the 2014 Most Beautiful Girl in Nigeria pageant. Beyond her acting career, Erica champions important social causes through her NGO, reflecting the TVC’s call to pursue one’s passions relentlessly. Her dedication to achieving her dreams despite the odds makes her a true embodiment of the “Fire On Naija” ethos.
Ikechukwu Sunday Cross Okonkwo, known as Cross Da Boss, gained widespread recognition during his time on BBNaija, launching his career as an actor and model. What many may not know is that Cross has dyslexia, a learning disorder that complicates his ability to read. Despite this significant challenge, Cross’s unyielding determination to succeed in the entertainment industry is truly inspiring. His story resonates with the “Fire On Naija” message, demonstrating that with resilience, one can overcome even the most daunting obstacles.
Tsakute Ladi Jonah, or Saskay, is a multifaceted talent with a career that spans modeling, influencing, dancing, and acting. Before rising to fame, Saskay worked a 9 to 5 job in a digital marketing firm in Abuja and faced academic challenges that threatened her educational journey. Despite being suspended from school in 2015, she persevered and eventually earned a degree in Fine Arts in 2021. Saskay’s story is one of resilience and determination, making her a perfect fit for the Supa Komando TVC, which celebrates the “Fire On Naija” spirit of pushing through challenges to achieve success.
Emuobonuvie Neo Oliseh Akpofure, also known as Neo Energy, comes from a humble background as one of 20 children in a polygamous family. His journey from working as a cab driver and sketch artist to becoming a sought-after actor and hype man is nothing short of remarkable. Neo’s rise from modest beginnings to fame mirrors the “Fire On Naija” TVC’s message of resilience and determination, proving that with hard work and perseverance, one can overcome any obstacle.
The inclusion of these stars in Supa Komando’s latest TVC goes beyond their celebrity status; it symbolizes the resilience and determination that define the brand itself. Their diverse backgrounds and inspiring journeys serve as powerful reminders that dreams can be realized through hard work and dedication. Supa Komando’s commitment to inspiring and motivating Nigerians is vividly reflected in the “Fire On Naija” TVC, where the stars’ success stories represent the brand’s ethos of resilience against all odds.