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Dangote Named Africa’s Top Brand for Eighth Consecutive Year

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Dangote Industries Limited has once again cemented its dominance in Africa’s corporate landscape after being named Africa’s Most Admired Brand for the eighth consecutive year in the latest Brand Africa 100 rankings.

The announcement was made at the 16th edition of the Brand Africa 100: Africa’s Best Brands awards ceremony held in Addis Ababa, Ethiopia, where the conglomerate also retained its position as Africa’s Most Admired Industrial Brand and was ranked among the leading African brands contributing to a better continent.

The ranking was based on a 2026 survey conducted across 30 African countries, covering more than 85 per cent of the continent’s population and economic output. The survey measured consumer perception, brand influence, and relevance across multiple sectors.

In the aided recall category, Dangote Industries Limited emerged as the most admired African brand, ahead of MTN and Vodacom. It also placed second in spontaneous brand recall among African brands, trailing only MTN.

Brand Africa attributed the strong performance to Dangote’s widespread presence across key sectors of the African economy, including cement, fertiliser, petrochemicals, energy, sugar, salt, packaging, and logistics.

The survey further ranked the company second among brands recognised for making a positive contribution to society, people, and the environment.

Despite the progress of African-owned brands, the report noted that they still account for only 15 per cent of the continent’s top 100 most admired brands, highlighting the continued dominance of global brands in African markets.

Speaking on the findings, Brand Africa founder and chairman, Thebe Ikalafeng, called for greater support for African brands to strengthen industrial growth and economic development across the continent.

“With African brands accounting for only 15 per cent of the top 100, it is clear that we must deliberately support and celebrate local champions like Dangote who showcase African industrial capability on the global stage,” he said.

The latest recognition adds to a growing list of accolades for Dangote Industries, which has previously been inducted into the Brand Africa Hall of Fame for sustained brand leadership.

In addition, Anthony Chiejina was named among Africa’s 100 Most Influential Chief Marketing Officers in the inaugural Africa CMO 100 list.

The president of the group, Aliko Dangote, also received a Lifetime Achievement Award in recognition of his contributions to industrialisation, manufacturing expansion, and private-sector development across Africa.

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Apple to change app consent rules after German regulator’s concerns

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By Abigail David

Apple will change how third-party apps seek users’ consent for personalised advertising on iPhones and iPads after Germany’s competition regulator raised concerns about the company’s treatment of competing apps.

The Bundeskartellamt said Apple had offered binding commitments to address the concerns, bringing its competition investigation to an end.

The regulator said Apple’s App Tracking Transparency framework required third-party app providers to obtain additional consent through Apple-designed prompts for certain types of cross-company data use. However, the requirements did not apply in the same way to Apple’s own services.

Bundeskartellamt President Andreas Mundt said Apple could provide strong privacy protections, but its rules should not give its own products an advantage over competitors.

Under the new commitments, Apple will make consent prompts for its own services and third-party apps more similar. It will also remove wording and symbols that could discourage users from granting consent to third-party apps.

App developers will have greater flexibility to combine Apple’s consent requests with those required under data protection laws, provided the process remains clear to users.

The regulator stressed that the changes are not intended to increase consent rates for personalised advertising but to ensure users can make free and informed choices.

Apple has four months to implement the changes. The commitments will remain in force for seven years and will be monitored by an independent trustee.

The investigation began in June 2022 after the regulator found Apple held a position of paramount significance across markets. Germany’s Federal Court of Justice confirmed the finding in March 2025.

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NNPC Deploys Over 1,000 Young Professionals After One-Year Training Programme

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By Abigail David

The Nigerian National Petroleum Company Limited (NNPC Ltd) has deployed more than 1,000 young professionals into its workforce following the successful completion of a one-year internship, training and evaluation programme.

The Group Chief Executive Officer of NNPC Ltd, Bayo Ojulari, announced the development in a post shared on the company’s official social media platforms, describing it as a significant milestone for the national energy company.

According to Ojulari, the new employees were selected after completing a rigorous programme that combined practical internships, intensive training and performance assessments.

He said the recruitment process reflected the company’s commitment to merit-based employment, stressing that competence and performance, rather than personal connections or background, determined successful candidates.

Ojulari noted that while the participants initially joined the organisation through offer letters, their permanent deployment was earned through consistent performance during the internship period.

He encouraged the newly deployed employees to contribute innovative ideas, take ownership of their professional development and actively support the company’s growth.

The NNPC chief also urged them to remember the opportunities they had received and, in the future, help create similar opportunities for others.

The deployment is part of NNPC Ltd’s ongoing efforts to strengthen its workforce and build capacity following its transition into a commercially driven national energy company under the Petroleum Industry Act.

The recruitment exercise began in July 2024 during the tenure of former Group Chief Executive Officer Mele Kyari.

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JUST IN: Otedola buys N222bn additional First HoldCo shares to boost stake

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Billionaire businessman Femi Otedola has increased his ownership in First HoldCo Plc after acquiring an additional 1.77 billion shares through his investment company, Calvados Global Services Limited.

According to a regulatory filing on the Nigerian Exchange (NGX), the transaction, valued at N222.20 billion, was completed on Thursday.

The latest purchase raises Otedola’s shareholding from 9.99 billion shares to 11.77 billion shares, increasing his stake in the financial institution from 21.96 percent to 25.88 percent.

The acquisition follows another major investment made on July 22, when Otedola purchased 706.13 million shares worth N77.58 billion, further strengthening his position as the bank’s largest shareholder.

With the latest transaction, his total investment in First HoldCo is now estimated at approximately N1.47 trillion, making him the institution’s single largest investor.

Under the Investments and Securities Act and the Securities and Exchange Commission’s merger and acquisition regulations, any shareholder who acquires 30 percent or more of the voting shares in a publicly listed company is required to make a mandatory takeover offer to other shareholders.

The increased investment comes weeks after First HoldCo became Nigeria’s most valuable listed banking stock by market capitalisation, surpassing Zenith Bank following sustained gains in its share price on the Nigerian Exchange.

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