Amgbare Ekaunkumo, Yenagoa
In the face of the increasingly challenging economic landscape, Dr. Mercy Bello Abu, a seasoned management and business consultant, has emphasized the importance of greater female involvement in profitable business ventures as a means to mitigate the harsh effects of the nation’s economy.
Dr. Mercy Bello Abu articulated this stance at a recent business empowerment and sustainable training master class hosted by First City Monument Bank (FCMB) in Yenagoa. She highlighted that the primary objective of the training masterclass is to provide support to struggling entrepreneurs and underserved individuals, enabling them to access loans from the bank at a zero percent interest rate in order to expand their businesses.
Furthermore, she stressed FCMB’s commitment to fostering increased entrepreneurship, particularly among women facing obstacles in scaling their ventures. Dr. Mercy advised women entrepreneurs to maintain a professional detachment from their businesses, enabling them to navigate challenges effectively and ascend to the apex of their respective industries.
The erudite business consultant, women’s advocate, public speaker, and environmentalist, she urged women to perceive their businesses as entities requiring continuous nurturing and care, asserting that such an approach is key to achieving profitability in their business pursuits.
Dr. Mercy underscored the significance of unwavering commitment, discipline, and unwavering dedication to their entrepreneurial endeavors as prerequisites for overcoming obstacles encountered in the course of business operations.
Moreover, she encouraged women entrepreneurs to stay abreast of fundamental and pertinent industry information to align themselves with contemporary techniques and trends prevailing in the business sphere, fostering their sustained growth and competitiveness in the market.
